Works
Features
In each profile, my goal is for the subject and their work to feel understood from an entirely new perpective, breaking through the saturation of modern media with substantial, entertaining, and thoughtful insights. I’m especially interested in the intersections of cultural pillars (sports, music, film, fashion, new media) and how they influence one another.
I approach each feature with intensive research and genuine curiosity, aiming to pull unexplored stories from pop culture’s most interesting figures, from A-list actors to All-Star athletes.
Campaigns & Brands
There is a growing chasm between brands that invest meaningfully in creative marketing and those willing to succumb to machine-driven messaging void of taste and perspective. I thrive in operating within the confines of strict brand guidelines (often luxury brands) while adding a fresh, distinctive point of view.
I have provided leadership, pitched, and executed custom content for existing and prospective clients, in collaboration with sales teams. I've also managed editorial execution for partners that include Rolex, Range Rover, Tiffany & Co., Armani, Mercedes, Puma, Cartier, Louis Vuitton, and more.
Interviews & Articles
Interviewing is my favourite creative exercise, and the muscle I’ve developed most consistently throughout my career. In each conversation, I aim to provide insight into an array of culturally relevant figures, from renowned writers to leading actors to new-media moguls. I’m adept at evoking engaging conversations and sparking dialogue through widely consumed interviews and features.
